Monday, August 11, 2003

Women Who Want Their Radios to be Male-Only

If I was a man, in 2003, listening as part of a sizeable gendered majority to a 100 year-old medium that had always been dominated by female presenters, a fact that had hardly changed in 30+ years of equal opportunity law (that’s L-A-W), I would *not* “investigate” this. And absolutely, especially not when the main reason for the road-block towards a 50/50 male/female presenter ratio was the attitudes of other *men*

I would just switch off – it couldn’t be simpler. Or more effective.

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